Coca-Cola seeks to empower 1,00,000 women in BD by 2020
- A Monitor Report16 Mar, 2020 | 702 Views|-+
Dhaka : Reinforcing the company’s commitment to Bangladesh, James Quincey, Chairman and CEO of The Coca-Cola Company, on his maiden visit to Bangladesh, announced to economically empower 1,00,000 women by 2020.
He also announced an additional investment of USD 200 million by the Coca-Cola system in Bangladesh over the next 5 years.
Coca-Cola is committed to grow its business in Bangladesh in a sustainable manner and this includes understanding and aligning with the country’s priorities. In 2015, Coca-Cola brought 5by20 to life in Bangladesh by launching the first Women Business Centers (WBC). The WBC is a unique model that supports rural Bangladeshi women entrepreneurs by proving skill development and financial assistance support.
These facilities, run by women, were developed to address common barriers women entrepreneurs face by providing access to business skills training, market information, agriculture training, mobile banking assistance, healthcare counselling, mentoring and networking opportunities.
Each WBC provides training, goods and services to hundreds of women throughout their communities.
“We have an enduring belief that our business is only as sustainable as the communities in which we operate, that means for our business to grow sustainably, our communities must grow also,” said James Quincey, Chairman and CEO.
As of now, 240 WBCs/Sub centres are operating and empowering over 70,000 women across Bangladesh.
By the end of 2020, over 1,00,000 Bangladeshi women and their families will benefit from the Women Business Centres. The project currently is active in Jamalpur, Khulna and Bagerhat Districts in the Northwest and Southwest of Bangladesh.
Coca Cola is committed to strengthening the community in Bangladesh through various programmes, such as ‘Every Drop Matters’ and WASH, both of which help to provide water, sanitation, hygiene as well as rainwater harvesting projects in schools across the country. Also, the company is working hard toward a clean and pollution-free ocean across the world. In Bangladesh, they have been contributing to the coastal cleanup and marine conservation of St Martin’s Island for past nine years as part of company’s global commitment to creating a “World Without Waste” by 2030.
T Krishna Kumar, President, India and Southeast Asia, Coca-Cola Company, Stacy Lynn Apter, Executive Assistance to the CEO, Manuel ‘Manolo’ Arroyo, Chief Marketing Officer and Group President, Asia Pacific, Marcelo Boffi, President and Bottling Investments Group And Deputy group president Asia Pacific, Sundeep Bajora, Vice President, South West Asia Operations, Ishteyaque Amjad, Vice President, Public Affairs and Communications, Coca-Cola India and South Asia and Ajay Bathija, Managing Director, Coca-Cola Company were also present on the occasion.